{"id":1134,"date":"2023-10-19T17:05:44","date_gmt":"2023-10-19T15:05:44","guid":{"rendered":"https:\/\/teduka.es\/?post_type=product&#038;p=1134"},"modified":"2024-03-19T13:31:15","modified_gmt":"2024-03-19T12:31:15","slug":"revenue-management","status":"publish","type":"product","link":"https:\/\/teduka.es\/pt-pt\/producto\/revenue-management\/","title":{"rendered":"Revenue Management"},"content":{"rendered":"<p><em><strong>Em breve<\/strong><\/em><\/p>\n<p>M\u00f3dulos individuais para quem quer come\u00e7ar pouco a pouco, passo a passo, a conhecer a \u00e1rea do revenue management, ou se preferir aprofundar um conceito espec\u00edfico.<\/p>\n<ul>\n<li>Produto e Branding: a import\u00e2ncia do branding<\/li>\n<li>Estrat\u00e9gias de upselling<\/li>\n<li>Segmenta\u00e7\u00e3o hoteleira: a import\u00e2ncia da buyer persona<\/li>\n<li>Contrata\u00e7\u00e3o de hot\u00e9is: a import\u00e2ncia do contrato<\/li>\n<li>Boa combina\u00e7\u00e3o de canais<\/li>\n<li>Estrat\u00e9gias de pre\u00e7os<\/li>\n<li>Venda direta<\/li>\n<li>Distribui\u00e7\u00e3o optimizada dos hot\u00e9is<\/li>\n<li>Receitas totais<\/li>\n<li>Lucro total<\/li>\n<li>Explora\u00e7\u00e3o e expans\u00e3o do hotel<\/li>\n<li>Conceptualiza\u00e7\u00e3o do produto tur\u00edstico e hoteleiro<\/li>\n<li>Gest\u00e3o operacional das receitas<\/li>\n<li>Ecossistema tecnol\u00f3gico<\/li>\n<li>Redes sociais<\/li>\n<li>Comunica\u00e7\u00e3o hoteleira<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>M\u00f3dulos individuais se quiser come\u00e7ar devagar, passo a passo, a conhecer a \u00e1rea da gest\u00e3o de receitas, ou se preferir aprofundar um conceito espec\u00edfico.<\/p>\n","protected":false},"featured_media":910,"template":"","meta":[],"product_brand":[],"product_cat":[35],"product_tag":[],"class_list":{"0":"post-1134","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-sem-categoria","8":"first","9":"outofstock","10":"virtual","11":"sold-individually","12":"purchasable","13":"product-type-simple"},"acf":[],"_links":{"self":[{"href":"https:\/\/teduka.es\/pt-pt\/wp-json\/wp\/v2\/product\/1134","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/teduka.es\/pt-pt\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/teduka.es\/pt-pt\/wp-json\/wp\/v2\/types\/product"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/teduka.es\/pt-pt\/wp-json\/wp\/v2\/media\/910"}],"wp:attachment":[{"href":"https:\/\/teduka.es\/pt-pt\/wp-json\/wp\/v2\/media?parent=1134"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/teduka.es\/pt-pt\/wp-json\/wp\/v2\/product_brand?post=1134"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/teduka.es\/pt-pt\/wp-json\/wp\/v2\/product_cat?post=1134"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/teduka.es\/pt-pt\/wp-json\/wp\/v2\/product_tag?post=1134"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}